About Our Firm

At SPARS we believe little is more, the difference between ordinary and extraordinary is that “little extra”

About us

SPARS approach to fieldwork is based around quality, authenticity and integrity.

Schnell Pan African Research Solutions, hear-in-after referred to as SPARS is a full service market research and public opinion polling firm offering clients cost effective research and data collection and with its main offices in Zimbabwe. SPARS has fully fledged field and data processing teams that provide you a full range of services including self-completion surveys, mail surveys, intercept interviewing, and telephone interviewing. We have extensive experience managing projects involving customer satisfaction tracking; employee surveys, public opinion polling, customer profiling, awareness studies and many other marketing related studies. SPARS has among its directors over 20 years of cumulative regional and international research experience conducted in Africa such as Zambia, Zimbabwe, Botswana, Malawi, Namibia, Swaziland, Tanzania, Mozambique, Angola, Ethiopia, Senegal, Kenya, Nigeria, Sudan, Lesotho and Uganda and the DRC. We offer you the skilled design and management of multi-country research surveys and international research experience and resources. SPARS regularly works with important national and international organizations, helping them connect with consumers in new and innovative ways. We have considerable international experience, conducting fieldwork projects for agencies from England, Germany, U.S.A , South Africa, etc.

Why SPARS

SPARS can administer surveys by multiple text, voice, and in-person modes including text mobile application, and voice calls from trained interviewers, allowing us to reach anyone with access to any type of mobile phone. When you choose SPARS you enjoy the experience, knowledge and a track record of success with leading global brands.

SPARS offers quantitative and qualitative research. Our approaches have evolved through our years of experience and we tailor them to fit your company’s specific needs.

At SPARS , were are the market research firm that focuses on your challenges and the best path to achieving your insight goals, to talk about your research and market insight needs today.

SPARS conducts research in Africa and our research experience spans every industry vertical. Our research expertise across diverse industries allows us to deliver customized solutions and recommendations for your product or service.

At SPARS we have a team of experts in mobile data collection and can assist you with questionnaire design, survey scripting, data analysis, and report creation, ensuring our research is seamlessly integrated with your own processes and goals.

Market Sectors

Social/Opinion and Desk Research
Barrier Analysis
Telecommunications
Entertainment
Health and Beauty
Construction
Financial/ Insurance Services
Hotel and Hospitality
Fast Moving Consumer Goods (FMCGS)and alcoholic beverages
Pharmaceuticals
Tobacco Manufacturing Industries
Media research
Consumer Market Audits

Research specializations

SPARS approach to fieldwork is based around quality, authenticity and integrity. Only trained and experienced interviewers are used to achieve the surveys which are commissioned. We have a team experienced in: